{In the attention-fragmented landscape of Australian F&B promotion, experiential marketing are no longer optional — they’re what guests remember. Today’s audiences don’t just want food — they want a story.
That’s where the team at goldroom provides:
- Immersive guest experiences crafted for F&B spaces
- Tactile, visual, and social-first events built around your venue
- Content-driven moments that happen inside your trading hours
We design experiences like:
- Tasting journeys guided by creators or chefs
- Projection and light-mapped menus
- Augmented signage, mood-based lighting, and soundscape triggers
Tailored to:
- Hotels building brand loyalty
- Pop-ups seeking high-visibility moments
- Groups hosting influencer-tied previews
goldroom experiential includes:
- In-venue mapping + staff alignment
- Social-first moment design (camera placement, viral hook points, loops)
- Collaboration with chefs, FOH staff, and floor plans
Outcomes include:
- Engagement spike across UGC platforms
- Better rebooking rates tied to event memory
- Press + PR pick-up without traditional media costs
Experience formats:
- Single-day flash drops
- AR menus and interactive orders
- “Book to unlock” mystery dishes
Built for:
- Independent venues seeking identity
- Venue managers needing fast execution with brand cohesion
- Hospitality brands competing for share of voice in busy precincts
Why goldroom:
- No generic agencies — we do hospitality only
- Every activation planned to your floorplan, guest flow, and trade rhythm
- Concepts built to be filmed, turned into reels, and reposted instantly
- Emotion meets conversion: you don’t just go viral, you get booked
Add-ons:
- Influencer overlay: invite + capture + edit pack
- Signage and menu conversion kits for new brand launches
- Guest feedback loop embedded via QR content triggers
- Paid amplification of UGC moments via Meta/TikTok
- CRM integration for loyalty retargeting
Use cases:
- A rooftop cocktail venue wants to launch a new menu with UGC
- A seasonal event space wants a immersive dinner captured and repurposed
- An upmarket lounge needs a fast activation to fill off-peak slots
Real results:
- {A midweek experience led to over 200,000 social impressions, 3X rebookings, and 60+ UGC assets, including multiple organic tags
- {On-site creators shared the activation as “something I had to post”
Start here:
- {Check out goldroom.io/experiential and drop your venue insight
- {Get a tailored activation plan based on your venue type
- {Go live with our activation hospitality brand identity design Australia support team
- {Receive reporting folders with moment capture breakdowns
goldroom.io — where experiences fill tables.